Vrije
Info
VRIJE needed an identity that could express both the performance of its running gear and the personal drive behind every run. I refined its visual system and developed a creative direction that carries across brand guidelines, product applications and campaigns. The result gives VRIJE a consistent, recognizable presence while leaving room for every runner to move to their own standard
Year
2026
Client
Vrije
Services
Brand identity refinement, Creative direction, Brand applications, Campaign art direction
